After launching her marketing career in New York City, this creative professional found her way to Vermont’s ski industry, landing her dream role at Bolton Valley Resort. Drawn by a unique job description and the resort’s proximity to Burlington, Michelle quickly embraced the lifestyle—falls and all. Today, she leads content creation efforts shaped by powder days and creative storytelling, with a passion for community, representation, and guest engagement.
Discover the best spring events at Vermont ski resorts! From pond skims and spring concerts to maple festivals and Easter sunrise services, celebrate the end of ski season in style.
Skiing isn't just for snow! Join the party at ski areas across Vermont for legendary pond skims and costume parties to celebrate spring!
In early March, Ski Vermont President Molly Mahar joined more than 80 national companies and organizations at Ceres LEAD on a Clean Economy 2025 in Washington, D.C., advocating for the continuation of clean energy and electric vehicle tax credits. Representing Vermont’s winter tourism economy, Mahar joined leaders from Vail, Alterra, Boyne, and other ski industry stakeholders to highlight how federal clean economy policies support business growth, climate resilience, and energy security.
